Campground Marketing Blog
Website Accessibility Statement Template for Campgrounds
Here’s the Website Accessibility statement we use across our websites. When applying it to your website, please replace the bolded information with your email address and website domain in order to use the statement properly. Website Accessibility Statement Updated: July 2022 Outdoor Alliances understands the importance of making our website accessible to everyone. We are…
Leave a Lasting Impression: Mastering First Impressions in Your Camping Business
As a former campground operations employee, I know firsthand how crucial it is to create a great first impression for guests. In this blog, I’ll walk you through some steps that might help you make a better first impression and ultimately improve your guests’ experience. The guest experience begins the moment they make a reservation…
How to Segment Your Database & Increase Sales from Social Media
As we enter show season in the Campground Industry, it’s an excellent time for park owners and managers like you to prepare for the peak season. But a lot of people get stumped when it comes to social media and selling, and they wonder how they’ll see a return on investment or how to know…
How to Market Your RV Park with Relationship-Building Emails
Every contact with your guests is an opportunity to build relationships. If you’re not requesting your guest’s email address when they make a reservation, you’re missing the best way to begin building that relationship. You’re also missing an opportunity to market your RV park. The first, and often the only email some campgrounds send, is…
How to Market Your RV Park on Google in 5 Easy Steps
If your RV Park or Campground doesn’t show on Google Maps or shows with no information, your prospective guests will likely keep scrolling. Whether you’re building a new campground, recently purchased an existing RV park, or have been around a while, your presence on Google Maps is essential to marketing your RV park. According to Google…
Not on Instagram? Your Park Should Join
Social media can be daunting- especially without proper planning and execution. The good news? It’s easy to learn and if you commit to spending time improving your strategies and putting in the work, you can grow your social media accounts and get more reservations. Instagram has become a powerful social media tool that you can take…
How to Grow Your TikTok Followers in 2022
Explosive. That’s the one word to describe TikTok growth. Let’s talk about 5 Ways to Grow your TikTok followers in 2022. There’s no doubt that you’ve heard something about TikTok followers and the number of users currently on the platform. According to Backlinko, it’s estimated that TikTok has an average of 1 Billion monthly users….
How to Start & Grow a Camping Brand
Starting your Camping Brand is important. Figure Out Your Values, What You Stand For & What Makes You Unique So you’re ready to get started. You’re eager and ready to jump into building your camping brand, designing your logo, refining your messaging, and start sharing it with your customers. However, it might be wise to…